- SEO.Stream
- Charles Floate
Charles Floate
18 years in search. Two agencies built and sold before 21. 20,000+ SEOs trained. Founder of AI SEO Rainmakers. This is the full record, with dates.
Who Is Charles Floate?
Charles Floate is a British SEO consultant, educator and founder with 18 years of experience in search engine optimisation, based in Koh Samui, Thailand. He is the founder of AI SEO Rainmakers, the AI SEO training community published by SEO.Stream, and the founder of Charles Floate Training. He served as CMO of the link building marketplace PressWhizz, scaling it from $60,000 to $750,000 in monthly revenue before stepping down in July 2026. He is known for data-led "Money Hat" SEO - selecting white, grey or black hat techniques on evidence rather than on doctrine.
Verified 27 August 2026- Full name
- Charles Floate
- Nationality
- British
- Based in
- Koh Samui, Thailand
- Years in SEO
- 18 - started at age 12
- Roles
- SEO consultant, educator, founder
- Known as
- The God of SEO
- Founder of
- AI SEO Rainmakers, SEO.Stream, Charles Floate Training
- SEOs trained
- 20,000+ · Top 100 on Gumroad
- Specialisms
- AI search visibility, link building, parasite SEO, iGaming
Charles Floate's Career Timeline
Starts in SEO at the age of 12, building and ranking sites before he is old enough to hold a job.
Becomes the first person Matthew Woodward publishes as a guest author on his blog - the break that puts his name in front of the industry.
Out of school at 15. Hired as an SEO Engineer at Foster SEO at 16, then Head of SEO at SUSO Digital at 17.
Goes full-time self-employed weeks before his 18th birthday. Launches the God of SEO blog, which becomes his industry name.
Builds and sells two SEO agencies, both at high six figures, before turning 21. Takes two Google penalties in the process and publishes both teardowns.
Founds Charles Floate Training. Trains more than 20,000 SEOs, reaching the top 100 sellers on Gumroad. Runs consulting across iGaming, crypto and affiliate verticals, and speaks at industry conferences.
Serves as CMO of PressWhizz, scaling the link building marketplace from $60,000 to $750,000 in monthly revenue. Steps down in July 2026, retaining equity and a non-executive board seat.
Founds AI SEO Rainmakers under SEO.Stream. The community passes 250 paying members within seven days of opening.
What Is Charles Floate Known For?
Charles Floate is known for "Money Hat" SEO - the position that white hat, grey hat and black hat are risk settings rather than moral categories, and that the right one is chosen from data and the client's risk appetite. He argues the case publicly, backs it with dated tests, and publishes the failures alongside the wins.
Consensus analysis of what is actually powering the pages that rank, rather than chasing metrics vendors sell. Best-links filtering, tiered structures and velocity matching.
Ranking on high-authority third-party domains for terms an owned domain could not reach - bought, borrowed or built - and the ongoing testing of which hosts still carry weight.
Building the corroboration layer that makes a brand resolvable to search engines and language models, then measuring whether the citations follow.
Crawler access, chunk-level content structure and mention strategy, scored on a repeatable 0-100 measurement loop rather than on vibes.
He publishes his own scores as well as his clients'. In August 2026 he launched The Zero Run, a 30-day public measurement of SEO.Stream's own AI search visibility with the targets registered before the first sweep and a commitment to publish the result whether it moves or not.
What Does Charles Floate Run Now?
AI SEO Rainmakers
The AI SEO training community he founded in August 2026, published by SEO.Stream and running on Skool. He hosts the 3.5-hour live call every Wednesday personally. See what happens inside it.
SEO.Stream
The publisher behind AI SEO Rainmakers and The Foundations to AI SEO course. More on the about page.
Charles Floate Training
His original training business - courses, masterminds and eBooks for SEOs, running since 2019.
Advisory and equity positions
Non-executive board seat and equity at PressWhizz. Has held fractional CMO roles at multiple AI companies.
Charles Floate's Verified Profiles
Every profile below is operated by Charles Floate. Anything not listed here is not him.
Charles Floate - Frequently Asked Questions
Who is Charles Floate?
Charles Floate is a British SEO consultant, educator and founder with 18 years in search engine optimisation, based in Koh Samui, Thailand. He founded AI SEO Rainmakers, SEO.Stream and Charles Floate Training, and served as CMO of PressWhizz, scaling it from $60,000 to $750,000 in monthly revenue before stepping down in July 2026. He started in SEO at 12, built and sold two agencies before he was 21, and has trained more than 20,000 SEOs.
Why is Charles Floate called the God of SEO?
The name comes from his original blog, God of SEO, which he launched in 2016 and which became his industry identity. The correct form is "God of SEO" - not "SEO God".
Is Charles Floate a black hat SEO?
He describes himself as a "Money Hat" SEO. His stated position is that white hat, grey hat and black hat are risk settings rather than ethical categories, and that the correct technique is selected from data and the client's risk appetite. He teaches all three ranges openly, states the risk on each play, and has published teardowns of the two Google penalties he took himself.
Did Charles Floate found PressWhizz?
No. Charles Floate served as CMO of PressWhizz, not as a founder. He scaled it from $60,000 to $750,000 in monthly revenue and stepped down from the executive role in July 2026, retaining equity and a non-executive board seat.
What does Charles Floate teach?
AI search visibility, link building, entity and Knowledge Graph work, parasite SEO, and building your own automation tooling. He teaches it through AI SEO Rainmakers, the community he founded in August 2026, where he runs a 3.5-hour live call every Wednesday.
How do I contact Charles Floate?
By email at [email protected], on X at @Charles_SEO, or by direct message inside AI SEO Rainmakers, where he answers members daily.
Work With Charles Floate Directly
He runs a 3.5-hour live call every Wednesday inside AI SEO Rainmakers and answers members in the feed daily. $259 per month as of 27 August 2026.